About Main Street
Main Streets are the storyteller of ones city. They are shaped by the past and represent the future.
Rice Lake Main Street Association joins other Main Street programs around the country to enhance economic vitality and stability, grow the downtown as the center of the community, and ensure that there is a prosperous future for our downtown businesses.
Rice Lake Main Street Association was founded in 1992 by a group of local business owners, city officials, and community members. As a not-for-profit volunteer corporation, Rice Lake Main Street Association is designed to act as a catalyst for revitalizing the downtown area through concentrated efforts of organization, promotion, design and economic restructuring.
Organization
This committee establishes consensus and cooperation by building partnerships among the various groups that have stake in the downtown. Their efforts include organizing fundraising events, recruiting volunteers, building awareness, and maintain the board structure.
Promotion & Events
The Promotion & Events Committee works very hard to make downtown Rice Lake an exciting place with programming activity and lively stores. Retail promotions, general advertising and special events tell customers you can truly “Find it All!” in downtown Rice Lake.
Design
The Design Committee focuses their efforts on the overall beautification of the downtown. They work to enhance the quality and unique historical features of our downtown. Enhancements to buildings, signs, awnings, window displays, landscaping, and pedestrian amenities are encouraged. For downtown signage businesses can apply for the downtown matching sign grant.
Economic Development
The ED Committee seeks out effective ways to diversify an already vibrant and expanding downtown economy. Periodic market surveys provide benchmarks to identify retail gaps and develop strategies for business retention, expansion and recruitment.
Organization
This committee establishes consensus and cooperation by building partnerships among the various groups that have stake in the downtown. Their efforts include organizing fundraising events, recruiting volunteers, building awareness, and maintain the board structure.
Promotion & Events
The Promotion & Events Committee works very hard to make downtown Rice Lake an exciting place with programming activity and lively stores. Retail promotions, general advertising and special events tell customers you can truly “Find it All!” in downtown Rice Lake.
Design
The Design Committee focuses their efforts on the overall beautification of the downtown. They work to enhance the quality and unique historical features of our downtown. Enhancements to buildings, signs, awnings, window displays, landscaping, and pedestrian amenities are encouraged. For downtown signage businesses can apply for the downtown matching sign grant.
Economic Development
The ED Committee seeks out effective ways to diversify an already vibrant and expanding downtown economy. Periodic market surveys provide benchmarks to identify retail gaps and develop strategies for business retention, expansion and recruitment.
Our Team
